Stop Renting Software. Own It.

Stop Renting Software. Own It.

Custom-built CRM and business software that you actually own—not subscribe to forever.

You're paying $300–$1,200+ every month for cookie-cutter software like ServiceTitan, JobNimbus, or Buildertrend. It doesn't fit your workflow. You can't customize it. And after years of payments, you own nothing.

There's a better way.

See Packages See Examples

The Problem With Subscription Software

You're Building Their Business, Not Yours

After 3 years paying $500/month, you've spent $18,000—and you own nothing. Stop paying rent on software.

One-Size-Fits-All Never Fits

You're paying for features you don't need and missing the ones you do. Cookie-cutter software forces you to adapt to IT—not the other way around.

You're Locked In

Your data is trapped. Your team is trained on their system. Leaving means starting over. That's not ownership—that's hostage-taking.

Price Increases Every Year

ServiceTitan started at $600/month. Now it's $1,199+/month. And you have zero say in it.

The Future: Own Your Software

Instead of renting software forever, hire us to build you a custom system designed specifically for YOUR business. After 12 months, you own it completely—source code, database, everything.

✓ Built for YOUR Workflow

No compromises. No "sorry, that's not on our roadmap." We build exactly what you need.

✓ You Actually Own It

After 12 months, you get the source code, database, everything. Take it anywhere.

✓ AI Assistant Included

Get an AI assistant that responds to missed calls via text, books appointments, and handles admin—indistinguishable from human staff at 1/100th the cost.

✓ Flat Pricing Forever

$297/month after the build—no per-user fees, no hidden charges. ServiceTitan costs more as you grow. Your system doesn't.

✓ AI-Powered Development

We use AI to work 4x faster, keeping costs down without cutting quality.

Choose Your Package

Both packages include 12 months of optimization to ensure your system is bulletproof. After that, you own it completely.

STARTER

"Get Organized. Run Your Business From ONE System."

Build Cost
$4,000
+ $297/month × 12 months (optimization & maintenance)
Year 1 Total: $7,564
After Year 1: $297/month (optional)

What's Included:

  • Custom-built, self-contained system
  • 3 user permission levels (Admin, Team, Client Portal)
  • Client/customer database with full contact management
  • Job/project tracking system
  • Task management for your team
  • Document storage & file management
  • Basic reporting dashboards
  • Mobile-responsive design
  • 12-month optimization period
  • Full ownership transfer after 12 months

What's NOT Included:

  • No SMS messaging automation
  • No email automation
  • No Google Maps integration
  • No AI-powered features
  • No external tool integrations

Think of this like:

Jobber Basic or Housecall Pro Lite — but custom-built for YOUR workflow and you OWN it.

This Is For You If:

  • You're currently using spreadsheets or paper
  • You have 1-5 employees
  • You're okay with manual processes
  • You don't mind using your personal phone to run your business and don't need consolidated communications
  • You just need to GET ORGANIZED
Get Started - $4,000
MOST POPULAR

PROFESSIONAL

"Automate Your Business. This System Actually Saves You Time."

Build Cost
$12,000
+ $297/month × 12 months (optimization & maintenance)
Year 1 Total: $15,564
After Year 1: $297/month (optional)

Everything in Starter, PLUS:

AI Assistants (texts customers 24/7) • SMS/Email Automation • Payment Processing • Estimate/Proposal Generator • Digital Contract Signing • Automated Invoicing • QuickBooks Sync • Client Portal • Google Calendar Sync • Multi-Location Support • Custom Workflows • Advanced Analytics

(See detailed breakdown in "Professional Possibilities" section below)

🚀 What Else is Possible?

Because this is CUSTOM software, we can build virtually anything your business needs:

Custom AI Assistants (All via Text/SMS):

  • AI Sales Assistant (pre-qualifies leads via text, indistinguishable from your sales team)
  • AI Appointment Coordinator (reschedules automatically when conflicts arise, texts customers options)
  • AI Customer Success Manager (proactively texts if job running late or customer seems unhappy)
  • AI Collections Assistant (friendly payment reminders via text with escalating urgency)
  • AI Quality Control (reviews job photos, texts tech if issues detected before customer sees them)
  • AI Lead Nurture Assistant (follows up with quotes that didn't close, texts at perfect timing)

Custom Business Features:

  • Custom referral tracking system (who sends you the most business?)
  • Vendor management portal (track subcontractors, certifications, insurance)
  • Equipment tracking (where's the truck, who has what tools)
  • Customer financing calculator (show payment options during estimate)
  • Weather integration (auto-reschedule outdoor jobs when rain forecasted)
  • Review request automation (send at perfect timing based on job type)
  • Profit margin calculator (real-time pricing based on your actual costs)
  • Lead source tracking (which marketing channels bring best customers)

If you can describe it, we can build it. That's the difference between custom and cookie-cutter.

This Is For You If:

  • You have 5+ employees (or want AI assistants to do the work of 5 employees)
  • You're tired of switching between 6 different tools
  • You want the system to DO the work, not just organize it
  • You plan to scale your business and need your whole team to communicate with customers using one company line
  • You need professional estimates, contracts, and invoices generated automatically
  • You want an AI assistant responding to missed calls via text 24/7—and customers can't tell it's not a human
  • You're tired of per-user fees that punish growth—you want flat pricing that stays the same whether you have 5 or 50 users
  • You want your business to run even when you're not there
  • You're ready to scale

Think of this like:

ServiceTitan ($1,199+/month) or Buildertrend Premium ($699/month) — but you OWN it for $297/month after Year 1.

Plus: No per-user fees. No hidden charges. You only pay wholesale costs for actual usage (SMS, calls, etc.). ServiceTitan charges more as you grow. Your system doesn't.

Get Started - $12,000

PROFESSIONAL POSSIBILITIES

Explore everything included in the Professional package. Click each tab to see detailed features.

Your AI assistants work invisibly behind the scenes—responding to customers, managing workflows, and handling tasks 24/7. Customers think they're texting your staff, not a bot.

💬 Customer-Facing AI Assistants

  • AI Text Response Assistant — Responds to missed calls via text instantly. Books appointments, qualifies leads, takes notes, answers questions—all via SMS 24/7. Indistinguishable from a human.
  • AI Customer Service Agent — Answers common questions via text/chat instantly. Handles FAQs, pricing inquiries, service availability.
  • AI Follow-Up Assistant — Knows the perfect timing to re-engage leads via text. Nurtures prospects automatically without being pushy.

🔧 Internal AI Assistants

  • AI Project Manager — Monitors job progress, sends updates to team and customers, flags delays before they become problems.
  • AI Administrative Assistant — Sends invoice reminders, reschedules appointments when conflicts arise, reaches out to new leads—all via text.
  • Smart Lead Scoring & Prioritization — AI analyzes lead behavior and identifies hot prospects automatically. Focus your team on the deals most likely to close.
  • Predictive Scheduling — AI suggests optimal appointment times based on your team's availability and travel routes. Reduces windshield time.

✅ Tested with 100 Real People: 0% Could Tell It Was AI

We tested our AI text assistant with 100 real people in blind tests. Not a single participant could tell which conversation was with AI and which was with a well-trained human receptionist.

Why This Matters: Local businesses shouldn't seem like they're using AI. Your AI assistant works invisibly—customers get fast, professional responses and never know it's automated. You look MORE professional, not less.

Unified communications that keep your team and customers connected. Text, email, and call—all from one place.

📱 SMS & Texting

  • Two-Way Texting — Text customers directly from your CRM. Full conversation history. Team sees all communications in one place.
  • SMS Automation — Automatic reminders, appointment confirmations, job updates, payment requests. Triggered by specific events.
  • Bulk Messaging — Send announcements or promotions to customer segments. One-time or recurring campaigns.

📧 Email Automation

  • Triggered Email Sequences — Welcome series, follow-ups, review requests, seasonal maintenance reminders.
  • Branded Templates — Professional emails with your logo, colors, and messaging.
  • Email Tracking — Know when customers open emails and click links.

📞 Calling Features

  • Click-to-Call — Call customers directly from CRM with one click. Calls logged automatically.
  • Call Recording — Optional recording for training and quality assurance.
  • Smart Notifications — Automated alerts for missed calls, new leads, urgent customer messages.

Connect your CRM to the tools you already use. No more switching between apps or duplicate data entry.

🗺️ Google Services

  • Google Maps API — Automatic routing, distance calculations, territory mapping. Optimize technician schedules by location.
  • Google Calendar Sync — Two-way sync between your CRM and team calendars. Schedule once, syncs everywhere.

💰 Accounting & Finance

  • QuickBooks Sync — Invoices, payments, and customer data flow automatically. No double entry.
  • Stripe/Payment Processing — Accept payments directly in your CRM. Credit cards, ACH, Apple Pay.

🔌 Marketing & Automation

  • GoHighLevel Integration — Connect to your existing marketing automation. Sync leads and contacts.
  • Zapier Connectivity — Connect to 5,000+ apps. Create custom workflows with any tool you use.
  • Custom API Endpoints — Build your own integrations. Full developer documentation provided.

Automate the paperwork, billing, and documentation that wastes your time. Your system handles the busy work while you focus on the actual job.

📄 Estimates & Proposals

  • Custom Estimate Generator — Branded PDF estimates generated and sent automatically. Include photos, line items, terms.
  • Digital Signatures — Customers sign estimates and contracts on their phone. Legally binding e-signatures.
  • Automated Follow-Ups — System reminds customers about pending estimates. Converts more quotes to jobs.

💰 Invoicing & Payments

  • Automated Invoice Generation — Invoices created automatically when jobs marked complete. Branded PDFs sent via email/text.
  • Payment Reminders — Automatic reminders for overdue invoices. Escalating urgency without being annoying.
  • Recurring Billing — Automatic billing for maintenance contracts, subscriptions, monthly services.

📸 Documentation & Tracking

  • Photo Documentation System — Before/after galleries, timestamped, geotagged. Stored with each job.
  • Team Timesheet Tracking — Clock in/out from mobile. GPS verification. Auto-calculate payroll hours.
  • Inventory Management — Track materials used per job. Auto-reorder alerts when stock is low.

👥 Client Portal

  • Customer Self-Service Portal — Customers access their estimates, contracts, invoices, photos. Reduces "where's my invoice?" calls.
  • Custom Reporting Dashboards — Revenue by service type, team performance, conversion rates. Real-time insights.

Enterprise-level features for growing businesses. Scale your operation without hitting software limitations.

⚙️ Custom Workflows

  • Custom Automation Workflows — Create if/then rules for any process. "When X happens, do Y automatically."
  • Webhook Integrations — Push data to external systems in real-time. Connect anything with webhooks.
  • Custom API Endpoints — Build your own features. Full API access with developer documentation.

📊 Analytics & Reporting

  • Advanced Reporting & Analytics — Custom reports, data exports, trend analysis. Measure everything that matters.
  • Real-Time Dashboards — Live metrics for revenue, jobs in progress, team performance, customer satisfaction.

🏢 Enterprise Features

  • Multi-Location Support — Separate locations with consolidated reporting. Branch managers see their data, you see everything.
  • Unlimited Permission Levels — Granular control over who sees what. Office admin, field tech, manager—each sees only what they need.
  • White-Label Option — Remove all our branding. Add yours. Resell the system if you want.

Side-by-Side Comparison

Feature Starter ($4k) Professional ($12k)
Core CRM & Job Tracking ✓ ✓
SMS Automation ✗ ✓
Email Automation ✗ ✓
Google Maps Integration ✗ ✓
AI-Powered Features ✗ ✓
AI Agents/Assistants Built-In ✗ ✓ (Text assistant, PM, CS, more)
External Integrations ✗ ✓
Data Entry Manual AI-Assisted
Customer Updates Manual Automated
Estimate Generation & Sending ✗ ✓
Digital Contract Signing ✗ ✓
Automated Invoice Generation ✗ ✓
Client Portal Basic view-only Full interactive access
Team Time Tracking ✗ ✓
Year 1 Total $7,564 $15,564
Year 2+ Monthly $297 $297
Per-User Fees None (unlimited) None (unlimited)
Cost as You Scale Stays flat Stays flat

See It In Action

Real business scenarios showing what each package actually does

🔧 HOME SERVICES (HVAC, Plumbing, Electrical)

STARTER - $4,000
Replaces: Jobber Basic, Housecall Pro Lite
What You Can Do:

Office manager logs in, sees today's jobs, assigns to techs. Tech completes job on phone, updates status. Generate and email invoice.

Still Manual:
  • Texting customers "We're on our way"
  • Confirming appointments by phone
  • Looking up addresses on Google Maps
  • Sending payment reminders
PROFESSIONAL - $12,000
Replaces: ServiceTitan ($1,199+/mo) — You OWN it for $297/mo
Watch The System Work (With AI Assistant):

Customer calls your business at 11 PM. You're asleep. Call goes to voicemail.

Your AI Assistant Instantly Texts Them:
  1. Within 30 seconds: "Hi! I saw you called. How can we help?"
  2. Customer texts back: "My AC stopped working"
  3. AI asks qualifying questions: "When did it stop? Do you hear any unusual sounds? What's your address?"
  4. AI checks calendar: "We can come Thursday afternoon or Friday morning. Which works better?"
  5. Customer chooses: "Thursday afternoon"
  6. AI books appointment: Creates profile, assigns to nearest tech, adds to calendar
  7. Sends confirmation: "Perfect! Mike will arrive Thursday 2-4 PM. You'll get a text when he's 30 minutes away."
  8. Wednesday reminder: Auto-sent at 5 PM
  9. Thursday morning: System maps optimal route for Mike's 5 jobs
  10. Thursday 1:30 PM: "Mike is 30 minutes away!"
  11. Job complete: Payment link + review request sent via text
  12. Follow-up: If unpaid, AI assistant sends friendly reminders

You woke up to a booked appointment. The customer thinks they texted your staff. They have no idea it was AI. No missed calls. No voicemail tag. Just revenue.

Tested with 100 real people—not one could tell they were texting with AI instead of a receptionist. Your business looks professional and responsive 24/7.

The Real Cost: Renting vs. Owning

Renting Forever
(ServiceTitan - 5 Users)

Year 1: $14,388
Year 2 (8 users): $18,000+
Year 3 (10 users): $24,000+
Ownership: $0
$56,388+

You own NOTHING. Price increases as you grow.

Own Your System
(Professional - Unlimited Users)

Year 1: $15,564
Year 2 (any # users): $5,364
Year 3 (any # users): $5,364
Ownership: 100%
$26,292

You OWN it completely. Flat pricing forever.

Save $30,096 Over 3 Years

ServiceTitan costs $56,388+ as you scale to 10 users. Your system: $26,292 flat—no matter how big you grow.

Plus, your system is custom-built for YOUR business. Not cookie-cutter.

With 20 users? ServiceTitan = $40k+/year. Your system = Still $5,364/year.

Why This Works

✓ 12-Month Optimization

Custom software needs to be broken in. We stay on for 12 months to perfect your system based on real-world use. This isn't hostage-taking—it's refusing to deliver half-baked software.

✓ You Truly Own It

After 12 months: complete source code, database access, documentation, deployment instructions. Take it to any developer. It's yours.

✓ AI = Lower Cost, Not Lower Quality

Traditional teams charge $50k-80k per developer. We use AI as a force multiplier—what took 4 developers a week now takes 1 developer a day. That's why we can offer enterprise-grade software at small-business prices.

Frequently Asked Questions

Can I upgrade from Starter to Professional later?
Technically yes, but we don't recommend it. You'll spend 12 months building manual workflows, then we have to rebuild AND retrain. Plus, manual texting 20 customers/day = 180 hours over 12 months ($4,500 in labor). The upgrade costs $8,000 but saves $4,500 year one. Most Starter clients upgrade within 6 months—save yourself the hassle.
What happens if I stop paying during the 12 months?
Software pauses (like Netflix when your card declines). Previous payments aren't refunded—you've been using the system. Resume payments = reactivate. No penalties, no collections. After 30 days we'll reach out to confirm cancellation or resumption.
What if you go out of business?
You own the code and database. We provide complete documentation. If we disappeared (we won't), any developer could take over. You're not dependent on us—though we design the pricing so you'll want to stay.

Ready to Own Your Software?

Stop renting. Stop compromising. Get software built specifically for YOUR business.

Get Started with Starter - $4,000 Get Professional - $12,000

Questions? Want to discuss which package is right for you?
Text us at (509) 844-1484